Markets are increasingly volatile. Numerous industrial companies are being forced to adapt their production processes to significant fluctuations in sales. The challenge in this context is that the need for additional or reduced quantities is becoming clear on ever shorter notice. It’s now virtually impossible to forecast the quantities of product needed with any degree of reliability over the long term. As a result, industrial companies need to be able to manufacture their goods with extreme flexibility when it comes to both production schedules and quantities. Suppliers also have a critical role to play within the value chain in this regard. Waelzholz is meeting this challenge to the benefit of its customers through its global presence and worldwide logistics services. In the process, logistics and customs clearance have become another of the company’s key areas of expertise.
Take this example: Head of Sales (Germany) Andreas Reil’s phone rang and there was a customer on the line who needed a significant amount of additional steel materials at short notice. In the available time window, the production lines for this product at the main facility in Hagen were already working to capacity with regular orders for this customer. According to Reil: “We were able to find an available production slot for them at our Brazilian facility, however. There we have the same production capabilities for the material in question.” This made it possible to supply the customer with the additional quantity in a timely manner. “Meeting flexibility requirements is a key competitive factor today,” Reil explains. “This not only applies to many of our customers in their dynamic markets, but by extension also to us as a supplier of steel strip. Our strategy in response to this challenge is a global footprint of international locations and worldwide logistics services, which we have been consistently and systematically expanding for many years.”